floral trends 2012-2013

This month Florists' Review Magazine presented its fifth biennial trend forecast for floral professionals. Their five imaginative looks are hoped to inspire compelling and successful flower arrangements, merchandising decisions, retail atmospheres, and wedding and event themes. So, here are some of my ideas for bridal/weddings in 2012/2013 according to these forecasted trends.


1. Rural Route - Casual and simple floral materials lead the way in compositions that comprise humble blossoms, field flowers and heirloom varieties along with grasses, pods, fruits, vegetables, and vines that demonstrate a gathered-in-the-country look. This color palette consists of hues like barn red, buttercream, denim blue, pumpkin orange, lemon yellow and clay.

2. Garden Club - Boldness and graphic impact mark the "Garden Club" flower arrangement, which uses vivid color and geometric form to make its powerful statement. This color palette is centered on red and capturing a full range of kindred hues from violet to orange.

3. Sea to Shining Sea - Reflecting the water and sky tones, blue blossoms and sea holly, proteas, wispy fillers and grasses complete the mix in arrangements that are casual and spontaneous and reflecting the carefree attitude of the seaside. This palette embraces the varied blue and green hues, as well as a wide range of neutrals, from driftwood brown to creamy sand and blush shell pink. 

4. American Gypsy - Oversized and brightly colored blossoms are key to the expressive nature of this trend. The palette contains a spirited mix of energetic pinks and a retro-inspired turquoise join a full range of polychromatic mid -to -full hues.

5. New Victorian - Garden floral will gain distinction. This palette exhibits a dual nature - the muted cosmetic colors in blushing tans, warm beiges, muted pinks and rich clays.